Personal Information
Organization / Workplace
Raleigh-Durham, North Carolina Area United States
Occupation
Program Director, ISV Business Development & Solution Marketing at IBM
Industry
Electronics / Computer Hardware
About
Seasoned business and technology professional with expertise in management, marketing, business development, sales, software development and project management across multiple industries including telecommunications, Internet providers, media & entertainment, energy & utilities, electronics, automotive, manufacturing and healthcare.
• Integrated go-to-market development including market communications, market messaging, branding, naming, focus group testing, positioning, value proposition, collateral development, joint partner tactics, demand generation campaigns
• Strategy development, planning and budgeting
• Mergers & acquisitions strategy development and integration of acquired co
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