Demand Generation and Marketing Automation are a passion of mine. Working with sales and marketing teams to build a strategy to take a lead from anonymous to MQL to won business!
I do this by working with clients through a discovery and design process to create a fully-integrated demand generation strategy. Creating target personas, lead score and revenue cycle models, and alerts for sales members. Along wth building, maintaining and analyzing email communications and nurture programs.
Specialties: Marketing Automation | CRM | Demand Generation | Sales Enablement | SEO | Paid Search | Google Analytics | Front End Development (HTML, Javascript, CSS, JQuery) | Responsive Web/Email Design...