Alfonso has 10+ years of relevant experience and solid results in areas such as Sourcing, Key Accounts Management, Category Management, Sales, and Administration. He has a bachelor degree in Marketing from ITESM Campus Monterrey, and an MBA from EGADE Business School. Alfonso is a highly driven, visionary person, who´s willing to do anything for his family. He is a passionate, skillful, and well-connected marketer. He is also a great negotiator, with people skills, who within the parameters of ethics, always knows how to find the most appropriate solution. Alfonso is a great communicator. He strives to add value in everything he does, and always gives back more than what he is asked for.