This document provides a summary of lessons learned over 14 months of pursuing a dream startup by Ali Mahlodji, co-founder and CEO of Whatchado. It discusses starting with just an idea in 1996, finally starting to plan in 2011, and launching in 2012. Key lessons included executing the vision with a team of "A players", understanding customers to develop a viable business model, building a network of trusted advisors, and celebrating successes along the way despite challenges. The summary emphasizes pursuing bold dreams through perseverance and hard work.
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Lessons learned, PIONEERS UNPLUGGED, 11.04.2013
1. LESSONS
Learned
14 MONTH OF LIVING MY DREAM
everyone¡®s got a
story
... and this is mine
Ali Mahlodji
Co-Founder & CEO, chief story teller
ali@whatchado.net
@mahlo
of course on Facebook
WWW.WHATCHADO.NET
founded 2.1.2012
7. 8
Handbook of lifestories
* Wikipedia of career stories
* everyone should participate
* everyone¡®s treated the same
* from people for people
WHY?
because no one ever asked you
¡°where do want to be born?
? 2012
16. You only got one shot,
do not miss your chance
to blow.
This opportunity comes
once in a lifetime.
Eminem ¡°Loose yourself¡±
ORF (AUSTRIAS LARGEST TV CHANNEL) CALLED
¡°Go online before school ends¡±
25. CELEBRATE
DREAM IT
DO IT
IDEA IS 1%
IT LIKE
EXECUTION 99%
THERE IS NO
TOMORROW
IF YOU DON¡®T BELIEVE,
NO ONE WILL
IF YOU¡®RE NOT READY TO FAIL
OR BLAME YOURSELF ... FORGET IT
DREAM BIG
AND THEN GO BACK TO WORK!
BIG
COJONES
29. MONEY
A.K.A. FOUNDATION
BABY, CAN YOU
PAY MY BILLS?
1999, DESTINY¡®S CHILD
BILLS, BILLS, BILLS
NO BUSINESS PLAN = FORGET FLYING TO THE MOON
LEARN TO LOVE IT, BECAUSE YOU NEED IT
DON¡®T THINK ?VC VC VC¡°!! (LATER IT¡®S OKAY)
UNDERSTAND WHAT CUSTOMERS WANT PAY FOR
33. LEARN TO SAY
YES!
WHEN IT¡®S THE RIGHT TIME
& WHEN IT FITS YOUR PLANS
& WHEN IT MAKES SENSE
Network
USE THEM AS
A WEAPON
people you trust
34. Build YOUR A Team
HIRE A PLAYERS ... not new, but true
B stands for BELOW STANDARD
C stands for ... who is C?
FIND THE BEST PEOPLE
(WHO ARE ALL SMARTER THAN YOU)
AND UNDERSTAND WHAT
DRIVES THEM!
FIND FRIENDS
YOU WANT TO HAVE FUN WITH