I鈥檓 a marketing strategist with 20 years of healthcare marketing experience from research to development. During my career I have had the opportunity to work with a diverse range of clients providing marketing research and communication strategies for private companies, non-profit organizations and governmental agencies.
Through my work with healthcare organizations, I have developed a broad understanding of the market and governmental forces that shape the delivery of healthcare products, services and solutions. New healthcare policies and requirements such as Meaningful Use and Affordable Care Act are changing the healthcare landscape.
From my perspective, challenges are sim...
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