Personal Information
Organization / Workplace
Birmingham, United Kingdom United Kingdom
Occupation
Business Insight Team Leader
Industry
Technology / Software / Internet
Website
http://andimohr.co.uk
About
A new position was created for me to set up a data analysis / business insight team so that I could add value by supporting multiple areas of the company, turning "data" into something actually useful.
We use various combinations of technologies to manipulate data and pump information into various company websites. We provide automated, bespoke reporting and analytical solutions to sales and marketing senior management (complementary to but beyond your standard reports from IT). We manage the CRM database and I have a small group in Romania tasked with constantly cleaning it, in response to customer/marketing/sales actions. We manage email marketing automation through Eloqua which allo...
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