Personal Information
Organization / Workplace
Greater Boston Area United States
Occupation
Global Public Relations & Analyst Relations Manager at UpToDate
Industry
Technology / Software / Internet
Website
http://www.uptodate.com
About
PR and marketing professional integrating leading-edge tools; old-fashioned, personalized relationship-building; and interactive social media for heightened brand visibility and increased conquest sales.
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Experienced user of PR, MarCom and AR tools such as Vocus, PRWeb and ARchitect.
Specialties: PR campaigns, product launches, analyst and press relations, market research and analysis, by-line/ghost-written articles, competitive analysis, int'l PR, ad/literature/email design and copywriting, presentation development, public speaking, corporate social responsibility/charitable giving, testimonial development, crisis communication (e.g., WW product recall), industry conference eve...
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