Social media, SEO, SEM, Web, Digital: my professional life always revolves around the world of Web Marketing. After the studies focused on the new frontiers of Digital marketing, I continued my career finding work in this area in company "Polifarma Benessere"​, where I managed all online marketing. After one year of work I opened with some professional colleagues a Social Media Agency "Fungo Marketing". The double perspective of work in Web marketing: client/brand/coordinator and agency/developer/operator, has allowed me to mature over time a complete 360° vision of Marketing 3.0.