Personal Information
Organization / Workplace
Bengaluru Area, India India
Occupation
Philips Marketing Analytics CoE lead, EIM-Enterprise Analytics
Industry
Government / Military
About
15+ years of experience in Marketing, media and Sales analytics.
Played lead roles in Analytics delivery and Account management in the Analytics Industry and also have prior experience in Media Planning and advertising
PHILIPS ENTERPRISE ANALYTICS: MARKETING ANALYTICS PRACTICE LEAD (July 2014 – Current)
End to end responsibility to build and deploy marketing intelligence and analytics capability for Philips as part of the Enterprise Analytics team
HEWLETT PACKARD: DIGITAL ANALYTICS & MARKETING EFFECTIVENESS LEAD (July 2012 – June 2014)
My responsibilities include teams that manage web analytics, social media analytics and insights, email marketing analytics and other digital media asse...
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