Personal Information
Organization / Workplace
Singapore Singapore
Occupation
Regional Director at Nielsen Company
Industry
Advertising / Marketing / PR
About
Marketing professional with 10+ years of increasing responsibilities and expertise in marketing analytics, consulting and management. Experienced in delivering projects for clients that span across many industries including Consumer Packaged Goods, Retail, Direct Sales, Apparel, Healthcare, Technology, Automotive and Financial Services.
Core Competencies
Strategic marketing analysis and consulting, marketing mix analysis, statistical modeling,
ROI optimization, media measurement and optimization, social media, cross media allocation, brand equity measurement, client service, project management, team leadership and development
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