Marketing executive, experienced in both consumer and corporate marketing, proficient in strategy, brand management, customer segmentation, communications, business development and relationship management. Worked with sector leaders and key players in Retail, Energy, Telco, Technology and Advisory Services.
Competencies:
•Brand Management, Positioning, Long-Term Equity Building
•Business development & strategic partnership management
•Customer Segmentation, Differentiation Strategies
-Product and service innovation, development and go to market strategies
-Digital Marketing / Digital transformation
•Cards & Payment Systems (complete value chain), loyalty programs- retention mng
•Prove...