An experienced and entrepreneurial marketing leader with a strong background in digital consumer businesses. Significant accomplishments at various blue-chip and start-up organisations each with differing challenges requiring a range of marketing, product and operational approaches for revenue growth. Expert at planning, executing and optimising campaigns across the full marketing mix specialising in brand management, new customer acquisition and retention.
Areas of Expertise:
飩� Strategic marketing planning and execution: acquisition and retention
飩� International brand management
飩� Customer loyalty & comms
飩� Strategic direction and leadership
飩� Forecasting & P&L management
飩� Campaign &...
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