Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
Results generating all-channel marketing specialist
Industry
Advertising / Marketing / PR
About
With customers increasingly multi-tasking, switching channels seamlessly and filtering out interruptive, noisy communications, the need for a strategic multi-channel approach has never been greater.
A senior marketing professional with 25 years top agency and client-side experience with high-level exposure to improving the marketing performance of global brands.
I have a wealth of experience in multichannel marketing in B2C and B2B specialities within branding, retail marketing, customer intelligence, PR, advertising, direct marketing, events, store marketing, and a full understanding of CRM and customer acquisition/retention programmes.
Specialties: Marketing Strategy, Brand Strategy ...
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