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Sydney Area, Australia Australia

Digital Strategist | Consultant

Finance / Banking / Insurance

Digital strategist working with companies to help translate their business objectives into compelling customer centric digital marketing strategies. My approach includes mapping customer journeys and leveraging data to analyse user behaviour at various stages of the decision making process. These techniques provide the base to develop digital strategies and tactics that engage the target audience. I specialise in digital strategy, content strategy & content marketing, social media strategy, search marketing, user experience design and information architecture development. I held senior digital agency roles (Co-founder, Director Business Development, General Manager) in Europe and Aust...