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Personal Information
Organization / Workplace
Austin, Texas Area United States
Occupation
Vice President, Global Marketing, IBM Analytics
Industry
Technology / Software / Internet
About
Proven marketing leader that has linked new technologies and products with the best market and customer opportunities. Has also produced clear and compelling marketing messages and activities for customers and sales within both entrepreneurial and Fortune 500 firms. Experiences include product specification and roadmap development, product launches, annual and quarterly financial forecasting, pricing, sales training and support, marketing programs execution, and marketing collateral creation, across global and cross-functional teams. Specialties: Product marketing, demand generation, field marketing, marketing programs, alliances, product management, marketing strategy
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