My responsibilities include leading the company鈥檚 social media strategy and development. I train the staff on new and emerging social media tools and how to integrate these tools into their workflows to better serve our readers. I also develop social media initiatives while functioning in an integrated communications capacity.
I oversee a plethora of social networking channels/platforms, including Facebook, Twitter, Tout, and Google+. I am in charge of 鈥渟ocial listening鈥� for all newspaper accounts and engaging with social media audiences, including responding promptly to their questions and concerns. I also lead content marketing, finding the right audience for our content, whethe...
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