Insights and Analytics specialist with excellent stakeholder liaison and project management skills.
Working on the executive agency side since 2001, and client side since 2011.
Current career focuses include:
- Developing, Integrating and Leveraging Analytics for Business Intelligence.
- Knowledge management and insight generation.
- Data integration and dissemination.
- Innovative approaches to analysis and analytics (such as Customer Value Measures, Positioning and Market Drivers).
- Advanced techniques for research methods.
AMSRS Online Services Network (OSN) Committee member since 2012. Providing a client-side perspective to this industry network, this committee organises seminars ...
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