Framing strategies for establishing greater awareness about company & its products
Building brand focus in conjunction with operational requirements
Handling appropriate media selection for advertising new product launch campaigns
Networking with media personnel and establishing long-standing associations with them
Evaluating new communication media from time to time and effectively adopting the same
Coordinating with PR agencies for developing communication plans based on specific Media Objectives and analysing evaluations post
Executing all advertising activities which include developing campaign strategy, roll out plans and evaluation while handling bra