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London, United Kingdom United Kingdom

Marketing Analyst & Insight Manager

Advertising / Marketing / PR

• Responsible for all member related data and the development of customer segmentation and demographic profiling, across three different products (consumer/business/van). • Analytical and insightful recommendations through analysis and reports to grow the life time value of members, increase retention, loyalty and enable a better understanding of the key drivers of the customer journey • Understanding of the membership base, member profiles and member behavior in each member segment • Design research projects which answer specific business questions and present positive ROIs • Conduct member research, create surveys, mailing lists and subsequently analysing the results, del...