Datacratic, an iPerceptions company, is a leader in providing audience data that helps enterprise brands create more effective and targeted digital marketing campaigns. Datacratic’s Audience Recognition Solution uses visitor feedback to build smarter audience segments that improve the effectiveness of retargeting campaigns. Datacratic’s Audience Optimizer scores 3rd party audiences using 1st party data signals to create high-quality look-alike audiences that increase the reach and performance of digital marketing campaigns. The world’s leading Data Management Platforms integrate with Datacratic including Oracle Data Cloud.