Senior Marketing Executive with 25 years of diversified corporate and agency experience in brand development, market segmentation, strategic planning, competitive analysis and tactical marketing communications. Results oriented, energetic leader with proven success in branding, relationship marketing and the development of integrated strategic marketing plans for a variety of high profile consumer and business to business products and services. Demonstrable track record of leading marketing programs with positive ROI's.
Specialties:
- Brand Development
- Inbound Marketing
- Customer Segmentation and Relationship Marketing
- Integrated Marketing Planning
- Competitive and Market Analysi...
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