Creative, innovative and results-driven senior marketing professional with over 11 years’ experience in the strategy, implementation and execution of commercially focused B2B and B2C relationship marketing activities within private health care, event management and charitable organisations. Ability to listen and explore clients’ requirements and provide complex solutions with simplicity and deliver first class customer service. Business objectives of consumer acquisition and subsequent retention are core to each role, with activation taking place through an integrated marketing approach that optimises multiple channels (both online and offline) via negotiation and the leverage of existi
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