Sales of innovative solutions (software, hardware and engineering services) based on unmet customer needs rather than leading with products or solutions first - all done with over 30 years of communications domain expertise selling to telecom OEMs, chip vendors, independent software vendors, MNOs, MVNOs & wireline service providers in North and South America.
When working with me I identify:
* Market segments with the highest return on investment
* Service and SW/HW feature/function elements that provide differentiating and resonating value to your customers in those segments
Then I plan and execute on:
* Demand generation marketing programs to generate interest, create new appointments...