You are as good as your last work, so my latest highlights are:
1. Lead Coca-Cola Global Holidays Communication Campaign with message quality results above industry standards in all regions.
2. Lead Del Valle (Minute Maid) Master Brand Platform for Latin America with consistent results across the region and across sub-brands.
3. Co-Lead with Coca-Cola South Latin Business Unit the development of Sprite RFRSH, a content platform for the brand in Latin America that has been replicated in Western Europe.
4. Develop the content platform for Coca-Cola Teens in Mexico. An innovative approach that generated campaign recall 28 points above the norm and increased consumption base significantly....
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