Personal Information
Organization / Workplace
Greater Philadelphia Area, Pennsylvania United States
Occupation
Chief Marketing Officer and Demand Generation Practice Leader at Sales Performance International
Industry
Advertising / Marketing / PR
Website
About
I am SPI's Chief Marketing Officer and I also run our Demand Generation practice.
I have spent the past 15 years leading strategy, marketing, and demand generation in some of the world's largest companies focused on sales performance improvement and human capital management.
This includes:
- Chief Strategy Officer of Richardson Sales Training
- Chief Marketing Officer of Profiles International
- EVP of Corporate Development of Miller Heiman
- Head of US Marketing for the HayGroup
By running marketing and demand generation functions in sales training and consulting firms, I have developed deep expertise in the customer life-cycle - from prospect to close to retention and growth. I al...
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