With a background in Psychology I have always been intrigued by the complexities of human mind and behavior. In my daily life I have the chance to investigate all these aspects through market research.
I'm working both in the Italian context and internationally, across a wide range of sectors and categories. Experienced in a broad spectrum of services including brand strategy, analysis of the scenario and of the competition, brand development, ATL and BTL communications, advertising.
Passionate and curious about new media, I strongly believe that brands can't no longer ignore digital influence and should make the most of it. For that reason I have also attended a Social Media Communicat...
We鈥檝e updated our privacy policy so that we are compliant with changing global privacy regulations and to provide you with insight into the limited ways in which we use your data.
You can read the details below. By accepting, you agree to the updated privacy policy.
