I am a marketing execution powerhouse, who has been highly successful in leveraging cross-functional teams to execute company-wide marketing and communications programs, with expertise in new product/service launches. More specifically, I've:
==> Led the marketing launch efforts of Comcast's digital voice service from 3 trial markets with 800+ trial participants to 5MM subscribers generating $2B in annual revenues.
==> Led the product marketing and operational execution efforts for RCN’s triple-play bundled service offering, resulting in 90% of new customers subscribing to the bundle.
==> Translated technical product/service specifications into user-friendly content, favo