Qual research and process oriented 鈥渃atalyst鈥� consulting and coaching:
for brand positioning, advertising, marketing strategies, product and concept developments
Moderation of focus groups, in depth interviews and online research
Communication in a broad sense, editing and re-writing, incl. PR (journalistic experience)
Comfortable in dealing with ad hoc challenges and interacting with people from very different walks of life, various cultures and all generations
Highly solution oriented, as visionary as pragmatic
CREDOS:
Searching for the universal and the rare and loving to reframe!
Dare a struggle, b/c the results when finding the real core are definitely worth it!
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