Personal Information
Organization / Workplace
Greater New York City Area United States
Occupation
Mobile Strategist at Experian Marketing Services
Industry
Advertising / Marketing / PR
Website
http://m.bloomingdales.com
About
Passionate digital strategist with an emphasis on mobile who has conceptualized and launched seven consumer facing applications, oversaw three mobile site launches, and project managed several marketing campaigns utilizing innovative technologies including beacons, NFC, image recognition, augmented reality, shoppable ad units and commerce enabled SMS. I bring experience from a wide range of industries from financial services at Merrill Lynch, retail at Bloomingdale’s, beauty at L’Oreal and media/publishing at Condé Nast. Recently returned to New York from living abroad in France as a result of my husband’s career.
Contact Details
Users following Zoë Lefeuvre