As CMO, I focus our marketing efforts around INBOUND and OUTBOUND strategies incorporating the New Buyer's Journey. Our holistic marketing mix puts the customer first.
I'm a startup executive with an entrepreneurial mindset. Expertise in Brand Building, Voice of Customer (Advocacy Marketing), Marketing Strategy, Sales, Business Development, Lead Generation, Social Media, Content Marketing (incl. SEO), Business Planning for Cloud, SaaS and B2B software.
Skills: Marketing: Advanced Content Marketing, Influencer / Advocacy, Omnichannel, Web Analytics, Email Marketing, Word-of-Mouth (incl NetPromoter), Product Marketing, Go-To-Market Strategy, Social Media, Brand Management, Blogging, Publ...
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