Currently working at McDonald's Netherlands and managing a broad range of strategic corporate communications pillars building the brand reputation through brand trust and closeness, PR, reputation management, issues management, Public Affairs, content marketing, influencers marketing and Social Media and customer services
Professional experience in a broad range of communications and marketing activities:
* Social Media: digital strategy development, community management, monitoring
* General experience in branding, positioning, name creation and corporate design
* Corporate PR, Brand PR, marketing PR, branded content
* Press spokesman
* (Online) Reputation management
* Issuemanagement
*...
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