Personal Information
Organization / Workplace
Copenhagen Area, Capital Region, Denmark, São Paulo Denmark
Occupation
Marketing manager - Brazil
Website
About
Responsible for driving momondo's entry in the Brazilian Market
- Getting all the local OTAs onboard
- Development and optimization of PPC activities (mainly Adwords, Doubleclick for Advertisers and some Bing)
- Adwords/MCC Scripts Development for the whole Online Marketing team
- Promotion of momondo's brand in other channels, like Spotify and sponsored posts in a wide range of travel blogs
- App User Acquisition on both Android and iOS - Many Ad networks
Side projects
- tag management using Ensighten and Google Tag Manager
- Implementation of Doubleclick for Publishers to manage the inventory
- Cross-selling campaigns using DFP's custom criteria and dynamic creatives to cater to all d...
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