Personal Information
Organization / Workplace
Milan Area, Italy Italy
Occupation
Strategist Director (Head of)
Industry
Advertising / Marketing / PR
About
Planning, identify and create brand and communication strategies across all relevant channels:
- Identification and analysis of consumers’ attitudes and behaviors.
- Study and development of new brand communication and interaction strategies
- Market research and competitive analysis, turning data into strategic directions.
- Insight definition for the creation of strategic and creative briefs.
Conversation analysis, planning and team coordination on digital monitoring activities:
- Gather insights and develop strategic recommendations based on measurement analysis.
- Capture, classify, and perform analysis about brands on social media.
CRM marke...
Tags
storytelling
comms strategy
brand strategy
advertising inspiration
creative industry
branding and creativity
future of advertising
creative strategy
advertising insights
marketing trends
creative advertising
creative thinking
advertising strategy
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