Personal Information
Organization / Workplace
São Paulo Area, Brazil Brazil
Occupation
Marketing Category Manager at Bunge
About
Over 15 years of professional experience in Marketing Consumer Goods such as food, beverages and cosmetics, at companies like Quaker / Pepsico, Melitta, O Boticário and Jequiti Cosméticos, with experience in:
• Development of new products, brands and concepts based in consumer research and market analysis;
• Preparation and Management of Strategic Plan and Marketing Plan, Media;
• Management of Marketing and Trade budget and responsible for P&L;
• Research and Market Analysis, Trends, Competitors;
• Development and Management of Promotions and Brand Activations;
• Solid knowledge and experience with different markets and sales teams, as Retail, Direct Sales, Distributors, Fra
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