Fares is the CEO of MySwimPro, a technology and media company that develops mobile and wearable apps to help swimmers improve their performance and health. MySwimPro is the #1 fitness application for swimmers in 150+ countries and was named by Apple as the Best Apple Watch App of the Year (2016) and 'App of the Day' in 2018.
Before launching MySwimPro, Fares led digital marketing at two venture-backed startups developing brand strategy and sharable content. His analytic approach to driving growth and creative insight for engaging audiences has been attributed to the success of numerous early-stage companies.
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