Advertising and marketing skills to define campaigns strategy and goals, which include raising awareness of products, generating leads for the sales force, improving companies CRM and building a strong brand.
Ability to identify the right target audience and select the media that provide the most cost-effective coverage of it. Competence in working with designers and copywriters in order to generate strong creative ideas, relevant to the audience. Communication and presentation expertise to deal with colleagues, partners and clients and project management skills to plan and monitor the different stages of a campaign development.
- Marketing Strategies & Campaigns
- Digital media competen...