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FlorenciusSinaga

Florencius Sinaga

Personal Information
Organization / Workplace
Greater Jakarta Area, Indonesia Indonesia
Occupation
UX and Consumer Insight
Industry
Advertising / Marketing / PR
About
Qualitative research completes the "why" and "how" of a product or a business- and that exactly what I do. I believe that business means people. If you want your business to be great, you have to treat people greatly as well. Being a qualitative market researcher for this past 6 years (and counting) makes me realize that customer insight is the key to become fulfilled in building a business - because your focus lays on a single spot: your customers; your people.
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