Building a brand requires being ambidextrous equally adept in either the left or right brain worlds. And getting to combine my expertise in the strategic and artistic disciplines to create unique brand positioning and motivate consumers to action is what Im passionate about. Along with seeing tangible results of my work.
Like driving CommunityAmerica Credit Unions market share growth from a mere 1.7% in 2005 to 11% by 2011. That accomplished what was considered to be a big, hairy audacious ten-year goal adopted by the chief executive team, and we did it in half the time.
For 11 years prior I experienced all facets of the agency world with Coleridge Design in Kansas Cit...