40. 仂亳亳 仗亠舒
弌舒亟亳仂仆 丕仆亳于亠亳亠舒 个亠仆亳从舒 (NFL)
弌丿
仆舒 40% 仄亠仆亠 仗亠仂仆舒仍舒
仗仂亠弍仂于舒仍仂 亟仍 仂弍仍亢亳于舒仆亳
亠亟亳仆仂亶 从仂仆于亠亞亠仆仆仂亶 亠亳 仗仂
舒于仆亠仆亳 仂弍仍亢亳于舒仆亳亠仄
舒亰亟亠仍仆仂亶 亳仆舒从 亟仂
仂仗亳仄亳亰舒亳亳
300,000 GBP
Manchester City
Stadium,
UK
Club earns additional
300,000 GBP per season
with intelligent ticketing
Faster Fan Access, ticket
purchase, upgrade/resell
special offers, e-payment
40%
University of
Phoenix Stadium,
Cardinals NFL, USA
Fewer staff required to run
venue network
Flexible, converged network
provides voice, data, video,
wireless for 73,000 attendees
A
B
thro
Ha
Video
anyw
cente
41. 仂亳亳 仗亠舒
300,000 GBP
Manchester City
Stadium,
UK
Club earns additional
300,000 GBP per season
with intelligent ticketing
Faster Fan Access, ticket
purchase, upgrade/resell
special offers, e-payment
P
Few
Flexi
prov
wirele
舒仆亠亠 弌亳亳
仆亞仍亳
仂仗仂仍仆亳亠仍仆亶 亟仂仂亟 300 000
仆仂于 于 亠亰仂仆 亰舒 亠 于仆亠亟亠仆亳
亳亠仄 束仄仆 弍亳仍亠仂于損
42. 仂亳亳 仗亠舒
舒仆亠亠 弌亳亳
仆亞仍亳
35% 仂 仍亠仆仂于 舒仆-从仍弍舒 亰舒 亠
于仆亠亟亠仆亳 仄舒-从舒
Manchester City
Stadium, UK
Increase of fans
membership base
thanks to smartcard
Reduction of theft,
errors... Valued at 5%
loss of POS turnover
U
Phoe
Ca
Mo
va
ca
20-
35%
43. 仂亳亳 仗亠舒
BP
City
,
ional
season
keting
s, ticket
e/resell
ayment
40%
University of
Phoenix Stadium,
Cardinals NFL, USA
Fewer staff required to run
venue network
Flexible, converged network
provides voice, data, video,
wireless for 73,000 attendees
$2M
Ascot Racecourse,
Berkshire, UK
Bets Transacted per day
through 500 Secure Wireless
Handhelds and Terminals
Video on 1300 Screens; Fans bet
anywhere, anytime; IP contact
center handles customer service
从仂 舒从亠从仂
仆亞仍亳
2 000 000 仆仂于 仆舒 舒于从舒
亠亢亠亟仆亠于仆仂 亠亠亰 亰舒亳亠仆仆 wi-fi
亠 舒亟亳仂仆舒
44. 仂亳亳 仗亠舒
亠舒仍 舒亟亳亟
仗舒仆亳
50% 仆亳亢亠仆亳亠 亰舒舒 仆舒 从仂仄仄舒亳
仄亠亢亟 7 舒亰仆仄亳 仍仂从舒亳礆亳 亰舒 亠
亠亟亳仆仂亶 亳仆舒从
Real Madrid,
Bernabeu Stadium, Sp.
Costs cutting on
stadium recabling for
data, voice, CCTV,...
1 single converged
infrastructure shared
between 7 different
locations
Ba
A
S
infra
tr
H
arch
cri
Scal
50%