Professional Highlights:
Currently, Eric is Media Director for Neo@Ogilvy focused on performance-based digital media strategy for IBM. He is responsible for management of the performance marketing media teams, implementation of strategy, and coordination with clients at the global level. Media strategy includes expertise in programmatic, paid search, social media, content syndication and more.
Prior to Neo@Ogilvy, He has more than 10 years of integrated marketing strategy experience and recently led digital media strategy, planning and buying for the Stanley suite of brands including Black & Decker, DEWALT, and Porter Cable. He provided performance strategy support for Guess Watches i...
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