I鈥檓 currently working to leverage data to with the goal of revealing human insights that can enable brands to reach customers in smarter and more efficient ways. I work within a team at Native VML on a wide scope of projects that aims to deliver business value to our clients. The projects range from primary research into commercial and economical landscapes as well more specific projects such as the development and implementation of social and digital measurement and benchmarking frameworks for national brands.
I very much enjoy being involved in different aspects of business and marketing and was fortunate enough to start my professional career at a local software start-up BrandsEye, th...
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