I work with the account service and web teams to serve web and non-clients regarding the digital/online aspects of their fundraising strategy. To develop and recommend online strategies and then lead their implementation and evaluate all aspects of a client鈥檚 online presence.
My role encompasses a range of responsibilities including:
鈥� Continuous research as part of the team to inform global team & clients in online developments
鈥� Understand, deliver and apply best practice strategy online in collaboration with global team
鈥� Drive a testing culture
鈥� Continuous improvement on reporting of performance
鈥� Direct creative to ensure best practices are observed
鈥� Evaluate eff...
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