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Personal Information
Organization / Workplace
San Francisco Bay Area United States
Occupation
Google Analytics & SEM Consultant, Trainer & Speaker
Industry
Technology / Software / Internet
About
I'm a Data-Driven marketer with over 18 years worth of experience in Paid Search, Digital Analytics and Online Conversion. • Co-founded SEM /Analytics agency 1upSearch in 2006, sold to White Capital Partners in 2010. • Head of the Analytics and Insights team on the award winning Royal Marines Green Ops project. • Published two books on AdWords: a Step-by-Step Guide for Creating Profitable PPC Campaigns & PPC Basics. • Worked for a range of clients including: BMW, Argos, Ministry of Defence, Thompson Reuters, Burberry, Haymarket, Procter & Gamble, Amnesty International, National Geographic and EDF Energy. • Spoken on the subjects of Search Marketing, Digital Analytics and Conversion at ev...
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