狠狠撸

Ukraine Ukraine

Commercial and Marketing manager

Advertising / Marketing / PR

鈥� Strategic marketing: merging and acquisition (5 companies), strategic planning 鈥� B2C marketing: mass media, FMCG, Dairy products, Baby food, Meet, Beverages, Telecom (Broadband, Broadcast, Mobile, OTT) 鈥� B2B marketing: Tools, Mass Media, Telecom 鈥� Business analysis: PESTEL, Porter鈥檚 5 forces, 鈥渧alue chain鈥�, SWOT, BCG&GE portfolio analysis, key drivers of efficiency 鈥� Brand management (19 brands): brand portfolio management, creation, launch new and refresh existing brands 鈥� Product management: assortment, R&D, packaging, product range, broadcast and tariff policy, customer equipment (CPE) 鈥� Project management: product, commercial roadmaps and projects 鈥� Pricing manage