Jana Sedivy is Founder and Principal of Authentic Insight, a consulting practice specializing in Voice of Customer research and strategy for B2B tech companies. She is a recognized expert in Customer Experience research.
Over the past 17 years, Jana has lived at the intersection of people and technology. At the famed Xerox PARC, she worked on technology which was a precursor to today's "internet of things", and holds 21 technology patents. Since then, she has worked with a wide range of companies, from startups to Fortune 500 companies, always with a laser focus on improving the customer experience (her work on Nuance Communications PowerPDF was described by an independent product revi...