Jasmine Bina is the Founder and CEO of Concept Bureau, a brand strategy agency with roots in the storytelling world of PR. She has spent the last decade working with U.S. and international companies from a variety of industries, with a special focus on B2C brands reaching millennial consumers, and translating foreign brands for a US market.
Her work with growth-stage startups to established names ties brand identity into the fabric of a business - from product development to marketing and sales - to create defensible market positioning in dynamic environments.
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