Driving traffic to a destination using marketing, consumer event, branding, and business development tools. Delivering a welcoming, safe and unique experience when they get there so that they linger longer, spend more, and visit again.
Partnership working bringing public, private and community sectors together to achieve shared beneficial results.
Strategic thinker with operational expertise particularly in harnessing cultural, event and heritage assets to maximise reputation, spend, and return visits. Key skills include relationship development, multi-channel marketing, event creation from concept through delivery and evaluation.
Specialties: Tourism and Retail footfall generation....