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JeffHenry2

Jeff Henry

Personal Information
Organization / Workplace
Raleigh-Durham, North Carolina Area United States
Occupation
Director of Product Management Transformation
Industry
Technology / Software / Internet
About
Due to my experience bridging the disciplines of: Product Management, Engineering, Strategy, and Market Management I've been asked to lead an effort to define Cross Brand Solutions, addressing unique market segments, and executing a more systematic approach across IBM. This effort includes an evolution of IBM Design Thinking, taking on a full life-cycle view of the user experience the solution is focused on, as well as defining an Offering Management discipline inclusive of: Role Definition, Decision Rights, Collaboration across Disciplines, Artifacts based on Base Practices, and Measurements of Success. We are currently piloting this work and with that I've taken on the Offering Manag...
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