Department responsible for helping meet the company's marketing objectives leveraging current technology solutions. Role includes project management, business analyst, contract negotiations, quality assurance, communication and training development, creative and graphic design. Manage all website administration for the company's public-facing sites (www.theupsstore.com and www.mbe.com) as well as each of the franchised location's websites. Manage Web analytics, planning and implementing website changes and enhancements. Strategic development and implementation of programs and initiatives including CRM and email marketing.
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