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Personal Information
Organization / Workplace
Durham United States
Occupation
Conversion Optimization Consultant.
Industry
Technology / Software / Internet
About
As a Conversion Optimization Consultant, I investigate online user behaviors. The Web is full of self-styled Internet Marketing gurus. They like to talk about trends, “the market," & push messages. I talk data. Everything I do is based on data-driven results. Nothing goes unmeasured. I focus on: ► Digital marketing campaign optimization by identifying KPIs & the metrics to ensure the goals are being met. ► User conversion paths, user site behavior, developing the proper persona types, & making sure the marketing materials match that persona. ► Identifying the best opportunities for increasing revenue, leads, & optimize for those results. I am a boutique consultancy. My clients inc
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Presentations(1)Ìý

Cialdini's 6 Principles of Influence
Cialdini's 6 Principles of Influence Cialdini's 6 Principles of Influence
Cialdini's 6 Principles of Influence
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